CUES FYI
Core Funding Strategy
Define the beliefs that drive your deposit pricing decisions and product mix goals.
Demonstrate Competency
Elevations CU’s director application explores more than passion for service.
Hanson Marks 10 Years With CUES
Flexible approach important to job satisfaction
Credit Union Management
Growing Great
United FCU is supporting asset growth goals by first growing its people.
CUES, CUES Director and CUES Supplier members, as well as subscribers to Credit Union Management, can access a complete digital version of our June issue at cumanagement.org. Email cues@cues.org for password help. Or, to sign up for a handy monthly email with direct links to top articles, email mary@cues.org.
From our Sponsor
How Credit Unions Grew Consumer Loans During Great Recession
CUNA Mutual Group is the marketing name of CUNA Mutual Holding Company, its affiliates and subsidiaries. Our insurance, retirement and investment products provide financial security and protection to credit unions and their members worldwide. With more than 75 years of true market commitment, CUNA Mutual Group's vision is unwavering: To be a trusted business partner who delivers service excellence through customer-focused products and market-driven insight.
Member Resources

How to Focus Effectively on Strategic Issues with Dan Clark, Dan Clark Associates, LLC, Tallahassee, Fla.
Review all your member benefits here.
Blog: How to Recognize Talent: A Few Tidbits to Consider: Energy and confidence are just two attributes to look for when seeking talented individuals. “Over the years, I have collected and formed ideas on how to spot good talent and want to share some with you,” writes Deedee Myers, CEO of CUES Supplier member DDJ Myers, in this CUES Next Top Credit Union Exec blog post.
DDJ Myers is partnering with CUES to offer the CUES Next Top Credit Union Exec challenge. Myers will be one of three judges evaluating the finalist presentations at CEO/Executive Team Network™ Nov. 5 at the Ritz Carlton Palm Beach.
Powerful Strategies for Marketing Leaders
Effective marketing communicates your credit union’s value, improves member experience, and drives growth and profitability. Attend CUES School of Strategic Marketing, July 16-18 in Seattle, and learn the keys to strategy-focused marketing and data-driven decision making. Register today!
Cool App: LinkedIn Maps creates an interesting visual map of your professional contacts.
Easy-to-Access Director Education
The Center for Credit Union Board Excellence (CCUBE), Powered by CUES, offers online resources for credit union volunteers and CEOs, covering topics of vital concern for every board member, including governance, strategy, finance, CEO/board relationship, risk management, committees and advocacy. Learn more today.
Member News:
Elected: Terry Laudick, president/CEO of $1.1 billion New Mexico Educators Federal Credit Union, Albuquerque, N.M., has been elected to a one-year term as chairman of CO-OP Financial Services, Rancho Cucamonga, Calif., a CUES Supplier member. The 11-member board also elected three other members to officer positions:
• Doug Ferraro, president/CEO, Bellco Credit Union, Greenwood, Colo.—vice chairman/chairman-elect;
• Jeff Napper, president/CEO, LBS Financial Credit Union, Westminster, Calif.—treasurer;
• Allan McMorris, president/CEO, Oakland County Credit Union, Waterford, Mich.—secretary.
In addition, CO-OP Financial Services shareholders re-elected Laudick and two other board members to third and final terms:
• Rick Craig, president/CEO, America First Credit Union, Riverdale, Utah, and
• Patsy Van Ouwerkerk, CCE, president/CEO, Travis Credit Union, Vacaville, Calif.
Honored: For the third year in a row, Texas Trust Credit Union, Mansfield, Texas, has received the Focus on Excellence Award for best financial institution. The credit union was voted the winner by readers of Focus Daily News, a daily newspaper with more than 30,000 paid subscribers. The CU has 12 CUES members.
CU Service Network has announced the winners of the 5th Annual Shared Branching Excellence Awards. CUSN participants and partners were recognized for their exceptional work in support of shared branching. Two CUES member CUs were honored:
Greatest Issuer Transaction Growth: UniWyo Federal Credit Union, Laramie, Wyo., grew 124 percent. The CU has one CUES member.
Marketing Excellence Award: $190 million Rio Grande Credit Union, Albuquerque, N.M., won for its “Your Treasure Awaits” shared branching on-boarding campaign. The CU has one CUES member.
New Position: Mazuma Credit Union, Kansas City, Mo., announces the appointment of Matt Monge as its first chief culture officer. Previously, Monge was VP/people and development at Fort Campbell Federal Credit Union, Clarksville, Tenn.
Community Involvement: Bethpage Federal Credit Union, Bethpage, N.Y., and the New York State Office of Parks, Recreation and Historic Preservation are pleased to announce attendance of almost 400,000 spectators for the 9th Annual Bethpage Air Show at Jones Beach over Memorial Day weekend. The CU has five CUES members.
As part of its 75th anniversary celebration, CFE Federal Credit Union, Lake Mary, Fla., sponsored the 2011-2012 Education Guide Art Contest. Students of all grades were invited to submit their artwork. Four first-place winners were awarded $500 each and four second-place winners received $250. The contest theme was “People Helping People,” which offered a wide variety of opportunity for students to show themselves, or someone they know, helping people. The CU has 11 CUES members.
On May 20, 103 friends, family members and employees of Jeanne D’Arc Credit Union, Lowell, Mass., rallied together in support of Lowell General Hospital’s TeamWalk for Cancer Care. The CU has six CUES members.
Langley Federal Credit Union, Newport News, Va., has presented the American Red Cross Hampton Roads Chapter with a $1,000 check for its Heroes Campaign. Staff raised nearly $900 through casual day fundraisers, with the CU contributing the remaining amount. The CU has three CUES members.
OnPoint Community Credit Union, Portland, Ore., named a high school guidance counselor as its Educator of the Year and awarded her a year’s free mortgage and $5,000 in supplies for her school. The CU has seven CUES members.
Management and staff at San Francisco Federal Credit Union helped clean up nearby playgrounds in partnership with the San Francisco Parks Alliance. Chairman Larry Doyle and 22 managers volunteered to revitalize the Alioto Performing Arts Piazza Playground in front of City Hall. Also, 45 employees gathered at the Buchanan Street Mall Playgrounds to clean playground equipment, sift sand, trim bushes and remove weeds from the surrounding flower beds. The CU has nine CUES members.
Supplier Member News: Financial ratings agency A.M. Best affirmed the financial strength rating of CUMIS Insurance Society at "A" (Excellent) and upgraded the financial strength rating of Producers Agriculture Insurance Company to "A" (Excellent). Both are CUNA Mutual Group, Madison, Wis., businesses.
The entry period is now open for the CO-OP THINK Prize 13, Rancho Cucamonga, Calif., with entrants having until Sept. 28 to complete their round one application and become eligible for the $10,000 grand prize sponsored by MasterCard. Contestants can find complete details and apply here: http://co-opthink.org/think-prize.
Read more—and submit your own--CUES member news here.
CUES Calendar
Free! Webinar: The Role of Recruitment, Education, and Retention in Effective Governance
June 14
1-2 p.m. Central
CCCU and CUES International Convention
June 23-26
Montego Bay, Jamaica
Free! Webinar: Compensation Benchmarking: Trends, Benefits and Succession Planning for Executives
June 21
1-2 p.m. Central time
Free! Webinar: A “Best Fit” Approach to a Successful Project Management Culture
June 26
1-2 p.m. Central time
Free! Webinar: ERM Fundamentals for Credit Union Risk Managers & Executives
June 27
12-1:30 p.m.
CUES School of Strategic Marketing™
July 16-18
Seattle
CUES School of Business Lending
School II: Financial Analysis and Diagnostic Assessment
July 17-20
Seattle
CUES School of Product and Channel Management™
July 18-19
Seattle
Execu/Net™ 2012
Aug. 19-22
Summit at Big Sky Resort
CUES Director Development Seminar
Sept. 12-14
Savannah, Ga.
ServiStar Users Group
Sept. 13-14
Savannah, Ga.
CUES School of Consumer Lending
Sept. 17-18
Schaumburg, Ill
CUES School of Business Lending: School III: Strategic Business Lending
Sept. 17-21
Schaumburg, Ill
CUES Advanced School of Consumer Lending ™
Sept. 19-20
Schaumburg, Ill
Check out all the upcoming CUES and CUES Council events.












