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February 01 - 05, 2015
San Juan, Puerto Rico
Jay Baer, marketing strategist, best-selling author and president, Convince & Convert
Baer is a renowned marketing strategist, speaker and New York Times best-selling author who travels the world convincing businesspeople to make their companies more valuable by focusing on help, not hype. He is also president of the social media and content marketing consultancy Convince & Convert.
A digital marketing pioneer, Baer has consulted with more than 700 companies since 1994, including Caterpillar, Nike, Visit California, Allstate, Petco, Columbia Sportswear, and 30 of the Fortune 500.
The creator of five multi-million dollar companies, Baer’s Convince and Convert blog is ranked as the world’s number one content marketing resource, and he’s the host of the popular weekly Social Pros podcast. He’s also an active venture capitalist and technology advisor.
His book Youtility: Why Smart Marketing is About Help not Hype, debuted at number three on the New York Times best-seller list, and was a number one Amazon best seller. Baer is also the co-author of The NOW Revolution, a best-selling book about social media’s impact on businesses of all sizes and types.
Doug Nielsen, CSP, MSW, LCSW, professional speaker, author, performance interventionist, coach and psychotherapist
With seventeen years experience as an expert in peak performance, Nielsen has been instrumental in assisting thousands of individuals and organizations gain a distinct competitive advantage by aligning people and performance through principles of personal ownership and accountability.
Leaving a successful career in 1998, as chief operating officer for a company servicing Fortune 500 companies, Nielsen began his own company, Doug Nielsen Communications, where he provides customized speaking, training, and executive coaching services to business and organizations across the country.
In 2008, Nielsen joined the ranks of the top 10% of speakers when he was awarded the designation of CSP, Certified Speaking Professional, from the National Speaker’s Association.
His first book, Take Life By The Helm: Proven Strategies for Gaining Control, was released during the summer of 2009.
Nielsen infuses every presentation with energy and enthusiasm through interaction, challenging discussion, motivational examples, sleight of hand magic, and his favorite guitar. In working with Nielsen, participants learn how to gain control of their lives and develop the motivation to consistently succeed personally and professionally.
Rick Powers, senior lecturer, faculty-at-large, Rotman School of Management and CUES Governance Leadership Institute
Powers is currently the associate dean and executive director, MBA and master of finance programs at the Rotman School of Management. He also teaches in Rotman’s Executive MBA, OMNIUM, MBA and Executive Education Programs.
After receiving his M.B.A. and L.LB. from Queen’s University, Powers worked as a corporate lawyer for Smith, Lyons, Torrance, Stevenson and Mayer (now Gowlings). He later served as corporate counsel for Honda Canada Inc., before joining the University of Toronto in 1992. A recipient of numerous teaching awards, Powers’ areas of expertise include corporate governance, ethics, business and corporate law, and sports marketing.
Powers is an academic director of the Directors Education Program and the not-for-profit Governance Essentials Program (in partnership with the Institute of Corporate Directors—ICD). In the past he has been extensively involved in both the bachelor of commerce and bachelor of business administration programs at the University of Toronto. Powers is currently completing his doctoral studies in higher education at the University of Toronto. He has obtained the ICD.D designation and is a director of several not-for-profit organizations and frequently comments on legal and governance issues in various media across Canada.
Sarah Robinson, business strategist, speaker and author, Fierce Loyalty: Unlocking the DNA of Wildly Successful Communities
Based in Birmingham, Alabama, Robinson advises her international clients on how to build thriving, successful communities and set their companies apart from the pack.
She is a regular guest expert at MSNBC, and is ranked by both Forbes and Dun and Bradstreet as a top Twitter expert on entrepreneurship and small business. Robinson has also been a featured business expert at Inc.com, Entrepreneur.com, AOL.com, The DEX Entrepreneur’s Summit, LOHAS, Social Media Marketing World and The National Press Club.
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