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CUES Cost Control Series: Marketing
Your price:
| Nonmember | $44.00 |
| CUES Member | $25.00 |
| Director Member | $25.00 |
CUES Cost Control Series: Marketing brings you successful, low-cost ideas from credit union marketers and marketing advisory groups. Find details on how a growing number of credit unions are using the Internet to lower their operating costs and strengthen their relationships with members.
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Explore how to reach Generations X and Y and examine three efforts by credit unions that are successfully doing this.
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Learn how to use a creative “twist” on an old campaign as $64 million, 8,500-member Carolina Postal CU did with its “Switch and Ditch” auto loan program, which led to 132 new accounts beyond car loans.
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Discover how to cut costs on postage and paper while reaching your members in real-time, using social media tools like Twitter, Facebook and YouTube.
This volume in the CUES Cost Control Series is available in PDF format only.
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CUES Cost Control Series
CUES Cost Control Series focuses on saving your credit union money by breaking down five areas of credit union management that require a significant amount of funding. These short, budget-friendly electronic publications contain case studies and suggestions that can be immediately implemented to improve your credit union’s bottom line.
Your price:
| Nonmember | $200.00 |
| CUES Member | $100.00 |
| Director Member | $100.00 |
