Vice President of Marketing

Greylock Federal Credit Union

Pittsfield, MA

USA

Position Description

Are We the Place For You?
At Greylock Federal Credit Union ($1.6B, Pittsfield, MA) we are guided by our IDEA principles – Inclusion, Diversity, Equity, and Accessibility – to support a workforce that reflects our community. We have a mission and goal of building a diverse workforce – reflecting multiple identities – and supporting the diverse communities where we are based, as well as serving our growing membership, which is expanded through the opportunity to add members who demonstrate our shared values through the associations they support.

Our team is deeply committed to three key components: High-quality financial services for all; placing the member first, and meeting people where they are. Each of our employees holds these principles at the heart of how they serve. Our VP-Marketing has the opportunity to live these daily in leadership to the organization as you guide our promotional outreach and branding. Aligning with these principles and our core values of passion, compassion, integrity, creativity, stewardship, and fiscal responsibility will make Greylock and you a right fit.

Is This the Career For You?
Greylock is an amazing, community-focused organization that’s looking for a highly skilled marketing professional to serve as its next VP-Marketing. Under the general supervision of the Chief Administrative Officer, the VP-Marketing will manage the marketing department in the development of the brand, image, marketing, communications, creative services, and public relations for Greylock. You will be responsible for providing input on the strategic direction of the organization, and developing a comprehensive data-driven, digital-first marketing program that’s designed to achieve our organization’s mission and vision.

The ideal candidate will be well-versed in digital marketing techniques, including social media campaigns. You should also know how to effectively leverage data to guide branding and promotional strategy, with knowledge of SEO tools such as Google Analytics.

As a Community Development Financial Institution (CDFI), we prioritize our commitment to promoting the economic development of the people we serve by providing high-quality financial products and services to everyone, including traditionally underserved communities.

Help Us Get to Know You
Greylock is a great place to work, and we want you to be a part of what we’re building! Does the opportunity to drive organizational growth through marketing excite you? Does the idea of working for a company with a culture of service and collaboration seem like the place you want to be? Are you a marketing professional looking for your next great career move? If so, Greylock wants to get to know you!

Please submit a cover letter that highlights your marketing acumen and a resume that details at least 5 years of management experience. Candidates should have at least 3 years of digital/social media marketing leadership. Credit union or financial services experience is preferred. Candidates should possess a bachelor’s degree in marketing, business, or a related field. Equivalent combinations of education and experience will be considered.

How to Apply

A cover letter and resume are required to complete your application.

Apply Online: https://bit.ly/3Wuoxho
Or Send Your Cover Letter and Resume to: info@humanidei.com

Job Position Type
Executive
Application Deadline
Feb. 15, 2023