Vice President - Marketing/Experience

Parsons Federal Credit Union

Pasadena, CA


Position Description

Are we the place for you?
At Parsons FCU ($250M; Pasadena, CA and Centerville, VA), we lay the foundation for our members’ life journeys. Money matters to people, and our team members are committed to helping members achieve financial success at every stage of life. That’s why we recruit or develop every member of our team to be motivated by meaningful work and living our core values.

The VP-Marketing/Experience is a critical architect of our culture, helping our people ACE IT at work—Living with Accountability, Customer Service, Excellence, Inspiration, and Teamwork, our team members take ownership, solve problems, deliver high quality work, and act as role models.

With a global membership and locations in Pasadena, CA and Centerville, VA, we are both high-tech and high-touch in how we serve our members and connect with one another.

Is this the role for you?
The VP-Marketing/Experience is our key communicator. Connecting meaningfully with members and employees, the VP-Marketing/Experience is serious about brand, knowing this isn’t what we say we are, but what others say we are. Whether others is our members or our employees, the VP-Marketing/Experience works to create an experience that is consistent across channels and locations and that helps us grow further, in alignment with our vision.

You will thrive in this role if you are energized by understanding and curating a brand experience. Tell us how you have contributed to growth, how you have helped align employees around a share vision, and how the unique way you tell a story has influenced buy-in. We’d really love to learn how you navigated a re-branding.

If you are motivated by metrics—aware of how your performance can add to membership, expand product penetration, and enhance the employee experience, you might be motivated to grow with us. As a leader, you will be ready to share your ideas for product enhancement and eager to help us better meet the needs of employees and members.

Reporting to the Chief Retail Officer, you will integrate our external and internal people experiences, creating a consistent experience that delights stakeholders across all channels. As our Marketing Team leader, you will support marketing plans and promotions that grow membership, product usage, and brand awareness.

Let’s get to know each other.
To apply, send a letter that describes why you want to give your passion to helping people succeed. Share how you have developed your outstanding communication skills by working with senior leaders, and your philosophy on confidentiality and service to others. Tell us why Parsons FCU is where you want to bring your talent.

Include a resume or link to your LinkedIn profile so we can see the 5+ years of related experience, your college degree, and any certifications (CUCME, CUBDP, CUDE) that qualify you to lead us forward!

A cover letter and resume are required to complete your application.

How to Apply

Apply Online:
Or send your cover letter and Resume to:

Job Position Type
Application Deadline
May. 31, 2021