Webinar: Tapping into Gen Z: Effective Marketing for the Digital Generation

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Thursday, May 27, 2021
Presenter: Lucas Mill, VP of Customer Success, Zogo Finance

Having a hard time engaging with younger generations at your credit union? This webinar will give an overview of Gen Z and discuss strategies to more effectively reach and connect with them. Together, we'll take a deep dive into the Gen Z mindset and brainstorm how we can bring more of them into the credit union movement.

Key Takeaways:

  • Learn ways to integrate Gen Z into your marketing strategy
  • Learn how to provide value to your members in their native digital environment
  • Learn how to cultivate authenticity and reimagine referrals at your credit union

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About the Presenter: 

Lucas Mill
VP of Customer Success
Zogo Finance

Lucas Mill is a VP of Customer Success at Zogo Finance and works with Zogo's financial institution partners to help them educate, engage, and attract their next generation of members. 

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